CEO and co-founder of Bayley
Marcus is a former fixed operations director and the CEO and co-founder of Bayley. Marcus left the dealership to build technology to help dealers be more efficient.
Bayley increases efficiency in service operations by using Smart sensors that collect data that allows technicians to turn more hours and increase profit by eliminating bottlenecks that are potentially costing them $1000’s of dollars a month. The real-time data that Bayley collects gives full visibility in dealership operations to monetize operational blind spots and inefficiencies that your DMS does not identify. Bayley also helps with data that helps maximize the service schedule so that dealers have the right appointments at the correct times for the right technicians. Using Bayley promotes customer retention by overdelivering on expectations in service, which leads to higher CSI scores and customer spend per RO.